Custom Integrations Without Custom Infrastructure
Every customer's stack looks a little different: a different CRM, a different ticketing system, a different set of internal APIs. Historically, supporting a new one meant an engineer writing and maintaining a purpose-built connector.
That doesn't scale past a handful of integrations. Instead of writing more connectors, we built a platform for describing integrations declaratively — auth, schema, and the specific actions an agent can take — so that onboarding a new system is configuration, not a new deploy.
The tradeoff is flexibility: some integrations still need an escape hatch for logic that doesn't fit the declarative model. We're still finding where that line should be.
(Placeholder post.)
